Born of a deep respect for ecology, art and craft, BITE (aka By Independent Thinkers for Environmental progress) is a niche, forward-thinking women’s label embodying a new vision of luxury.

Co-founded by Swedish duo Veronika Kant and William Lundgren, the brand nods to the raw beauty of the remote wilderness in northern Sweden through progressive design, blending pure elegance and nerve with a deep respect for the natural world.

Anchored in expressive minimalism, BITE shapes a contemporary expression of femininity, with a distinctive design aesthetic and serene, sophisticated looks that make a subtle but sharp statement.

Dynamic and independent, the brand is powered by a determined yet quiet approach to eco-conscious garment-making. A slow-design wardrobe of versatile classics in natural organic fibers evolves poetically season after season, integrating a contemplative, artistic approach that transcends generations and trends.

With a profound respect for all life around us, BITE offers designs that thunder in a sublime, gentle way, always leading with beauty.